There is so much excitement and buzz around Disney/Pixar’s latest action-filled racing adventure. I have the 411 on the latest Cars 2 video game, the hottest Cars 2 toys, the special activities being held at the El Capitan, and exclusive interviews with the talent.
Yesterday, the brand new Cars 2 Facebook app entitled Mater’s Secret Mission, launched on the Walmart Facebook page. The app allows you to send coded messages to your Facebook friends and win movie ticket vouchers, coupons for V-Tech, exclusive access to two online games, exclusive access to Disney Mater’s Tall Tales videos and exclusive downloadable coloring books.
Using the app is fun and easy. Once you’ve authenticated the app, you can choose an “agent” (aka a Facebook friend) to receive a secret message. Write your message, then click the encode button. Send your message and you’ll find out immediately if you’ve won a prize. Here is a short video explaining the app, featuring Mater (but of course!):
As I mentioned yesterday, Walmart offers a wide variety of Cars 2 items including Crayola Coloring Sets, Pillowtime Play Pals, Die-Cast Character Cars, and more.
Want a personal call (or voicemail) from the loveable tow truck himself? Simply text one of the following trigger words to 63257:
Buddies, Secret, Spy, Mission, Mater, Charge
Cars 2 debuts in theaters nationwide on June 24th, 2011.
Disclosure: I participate in the Walmart Moms program and am compensated for my time and honest opinions.
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