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The BlogHer Plan

Posted by Caryn Bailey Leave a Comment

Photo Credit: sqback

I can’t believe how quickly this year has gone by. It feels like just a short time ago that I was in New York learning, networking, and engaging with other women in social media. When the announcement was made that BlogHer would be in San Diego, I was excited and relieved. I wasn’t sure that I would be able to make another coast to coast trip for the conference that has truly helped grow me as a writer and a professional in this space.

Despite the fact that this will be my fourth year attending BlogHer, I believe there is great value in attending conferences specifically focused on social media for women aspiring to grow their community and their brand. I have made some amazing friendships and brand relationships through conferences like BlogHer. I have learned how to take better photographs, gained enough confidence to video blog, formed lasting friendships, and created amazing brand relationships. So what’s on tap this year? Here are my goals for BlogHer 2011.

1. Relationships and Community. My number one goal for attending BlogHer is to spend some time with women I only see once or twice a year, create new friendships, meet representatives from the companies I’ve been working with, and establish new brand relationships.

2. Social Media. Is Google + the new Facebook? How do I keep up with Twitter, Facebook, Linked In, etc. and still create compelling content on my site? What is the future of social media? Despite the fact that I’ve been blogging for over 5 years, I still have many questions. I’m always eager to learn and this is a top priority for BlogHer 2011.

3. Writing. I love to write…I hope that this is evident in every single post I write. Sometimes the busyness of life causes me to stray from this passion of mine, but attending conferences like BlogHer inspire me to get back to the roots of why I started this site. Listening to women who are much better writers than me is inspirational. I always come away renewed and fresh with new content ideas.

4. Media: Perhaps you’ve noticed my love for photography…or my dabbling in video blogging. The visual aesthetic of my site is as integral as the content. Every social media conference i’ve attended offers sessions on photography and video blogging and they are always full to capacity. I want to be better at creating a site that is not only compelling to read but compelling to look at.

5. My Brand: Anyone who has a blog, in essence, has a brand. My husband and I have so many ideas about engaging in this space and conferences like BlogHer are valuable in helping those ideas come to fruition.

And maybe…just maybe I’ll have time to sneak away for a walk on the beach…

Photo Credit: pcuoco

Will you be attending BlogHer? Do you see the value in attending social media conferences, and if so, what are your aspirations?

This is a sponsored post on behalf of Invitation Consultants. All thoughts and opinions are my own.

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Caryn Bailey
Caryn Bailey
Caryn is a NICU nurse by day, blogger by night and mom 24/7. She savors the warm Southern California sun and loves to travel, shopping, baking, reading and frequenting her local tea room. Caryn created the column Lavishly Green for Peekaboo Picks Magazine to share her best tips for going green in style, she is the Former editor for Family Review Network, former OC Family Magazine online contributor, former Orange County Moms Blog contributor, former Evenflo Savvy Parent contributor, former member of the Totsy Advisory Board and former freelance writer for CBS Los Angeles.
Caryn Bailey
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What started out as a way to chronicle my son’s first year of life has evolved into Rockin’ Mama. I am a babywearing, breastfeeding mama, a NICU nurse by day, blogger by night.

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